The tourism market warms up with the coming golden week of the Spring Festival. This year, more tourists will prefer personal travel. Comfort, leisure and ease are the trend for holidays. Therefore, the scenic areas, travel agencies and resort hotels, while competing in the price war, also make more consumer-oriented programs to attract tourists.

Demand for Personal Travel Rises

Judging from the applications at the district travel agencies, the number of tourists in this Spring Festival has a steady growth. Long distance travels and individual tourists are the majority, with the destinations divided into two. On the one hand, Harbin, Japan and Korean are the hot spots for skiing and snow watching. On the other hand, Haina and Yunan are attractive places for bright sunshine in winter. Most tourist groups cover families and white-collar workers. They no longer care much about the competitive prices, but pay much attention to the comfortable and reasonable schedules as well as the characteristic scenic spots. All in all, people have more enthusiasm for traveling in the Spring Festival than last year.

Scenic Spots Holds More Excellent Programs, Countryside Travel Becomes Popular

To meet the golden week of the Spring Festival, major district scenic spots have prepared for many colorful theme and celebration activities for holiday traveling. The number of tourists in February is predicted to rise on the precondition of a good weather. Zhujiajiao Water Town, the Oriental Land and the Outlets Sales Plaza will be the hot spots for tourism consumption. Meanwhile, some countryside tourism products such as the distinctive restaurants will also be popular.

Reservation Heats up but still Has Room

With the coming golden week, hotel reservations heat up. Some well-facilitated holiday inns already have 50% reservations for the period from the Third Lunar New Year Day to the Fifth Lunar New Year Day. Some even top 80%. It is predicted that the reservation rate will still climb after the Spring Festival. Although there remains some room for reservation, the district star hotels remind tourists of safe reservation beforehand in case of market changes.

Self-driving Tours Go up

This year, more and more tourists to Qingpu said that they would travel by self-support. So, self-driving becomes a good choice. Tourists prefer the personal travel, with comfort and ease dominating their holidays. To facilitate self-driving tourists, some travel agencies make special maps for them. The tourism administration makes friendly warning to self-driving tourists that they should abide by traffic regulations and follow the directions of traffic policemen and scenic spots¡¯ guiders. Moreover, any fatigue and drunk driving are forbidden.